Today I Learn… I make a point of learning something new everyday. This is what I learn each day

1, Oct 13, 2012

Some basic good design concepts, part II

Filed under: Learning — admin @ 12:47 am

Here’s an example of a good contrast design on a business card, which allows the important information to stand out, attracting reader’s attention at the first glance. The important information basically answers the existential question: what is this?

This design presents the contrast of big versus small, center versus periphery. You can also use color contrast. Notice there is only one large size. The information in small size serves to further clarify the central information. You won’t have the same result if you have two large size.

Here’s the reason why I post this here. It shares some similarities to writing, especially short essay writing. You want to have only one central theme and everything serves this theme. Readers will be confused, not knowing what you are talking about if you play with several themes at once.

No Comments »

No comments yet.

RSS feed for comments on this post. TrackBack URL

Leave a comment

You must be logged in to post a comment.

Powered by WordPress